Privacy Policy
Thank you for accessing the Bakedeco.com ("Site") Website operated by Kerekes Bakery & Restaurant Equipment. We respect your privacy and work hard to protect your personal information. To learn more, please read this Privacy Policy.
This Privacy Policy explains how we collect, use, and (under certain conditions) disclose your personal information. This Privacy Policy also explains the steps we have taken to secure your personal information. Finally, this Privacy Policy explains your options regarding the collection, use, and disclosure of your personal information.
By visiting the Site directly or through another site, you accept the practices described in this Policy. We are not responsible for the content or privacy practices on any web site not operated by Bakedeco.com to which the Site links or that links to the Site.
1. INFORMATION COLLECTION AND USE
1. Information Collection. We collect information from you in several different ways on this Site. One goal in collecting personal information from you is to provide an efficient, meaningful, and customized experience.
(a) Registration and Ordering. Before using certain parts of any Site or ordering products, you must complete an online registration form. During registration, you will provide certain personal information, including but not limited to your name, shipping and billing address(es), phone number, and email address. Please note that we do not store full credit card information; this is collected and handled directly by our third-party payment processors using state-of-the-art encryption. We may retain only the last four digits of your payment card for transaction verification and record-keeping purposes.
(b) Email Addresses. By placing an order, you are automatically subscribed to receive transactional emails regarding your orders and account status. You may also provide your email for contests, newsletters, or special offers; participation is voluntary and you may unsubscribe from marketing communications at any time.
(c) Cookies and Other Technology. Like many sites, the Site employs cookies and web beacons (also known as clear GIF technology or 'action tags') to speed your navigation, recognize your access privileges, and track your Site usage.
- Cookies: Small text files stored by your browser. We use cookies to enable you to select products, place them in a cart, and purchase them.
- Web Beacons: Assist in delivering cookies and help determine if a page has been viewed and how many times.
- Third-Party Analytics: We use third-party service providers to help us understand how you interact with our Site through behavioral metrics, heatmaps, and session replay.
- Advertising Partners: We use third-party advertising companies to help tailor site content or serve ads on our behalf. These companies may employ cookies and web beacons to measure advertising effectiveness.
(d) Log Files. The Site server automatically recognizes the Internet URL from which you access the Site. We may also log your IP address, Internet service provider, and date/time stamp for system administration and troubleshooting.
(e) Age. We do not knowingly collect personal information from children under the age of 13. By using this Site, you represent that you are at least 18 years of age, or that you are between the ages of 13 and 17 and are using this Site with the permission and supervision of a parent or legal guardian.
(f) Product Reviews. If you post a review, we ask for your email address and geographic location. Your location will be visible to other users; your email will remain private.
(g) Mobile Messaging (SMS): We use cookies to keep track of items you put into your shopping cart, including when you have abandoned your checkout. This information is used to determine when to send cart reminder messages via SMS.
(h) Real-Time Support and Chat: Our Site offers a live communication feature to provide customer support. When you use this feature, we may collect personal information such as your name and email address, along with the content of your messages. We use this data to address your inquiries and may maintain a record of the conversation for quality assurance. Please note that all chat communications may be monitored and recorded for quality assurance and security purposes. If you do not wish for us to record these communications, please do not use the chat function.
2. INFORMATION USE AND DISCLOSURE
(a) Internal Use. We use your personal information to process orders, provide customer service, analyze site usage and performance, and improve our Site’s content and outreach.
(b) Communications with You. We use your personal information to communicate about your orders and deliveries. We may also send confirmation emails or service-related announcements. You may always opt-out of marketing emails, though you cannot opt-out of emails related to active orders.
(c) External Use. We do not sell, rent, trade, or license your specific personal or financial information to anyone, except:
- Service Providers: We use third parties to perform specific functions on our behalf (e.g., shippers like UPS, credit card processors, and chat service providers). We provide them only the information necessary to perform their services. These service providers are contractually obligated to protect your data.
- Fraud Prevention: We may share personal information with third-party fraud prevention services to ensure the security of your transactions and protect against unauthorized activity.
- Third-Party Advertising & Marketing Partners: We may share non-sensitive or pseudonymized data with third-party partners to serve you relevant ads on other platforms.
- Legal Requirements: We may disclose information in response to law enforcement requests, subpoenas, or court orders, or to protect our legal rights and safety.
- Business Transfers: In the event of a merger or acquisition, your information may be disclosed to the successor company subject to the Privacy Policy in effect.
- Non-Personal Information: We may share aggregate, non-identifying information (such as daily visitor counts) with third parties.
3. DATA SECURITY
The Site incorporates physical, electronic, and administrative procedures to safeguard the confidentiality of your personal information, including Secure Sockets Layer ("SSL") for all financial transactions.
In the event of a data security breach that compromises your personal information, we will notify affected users and relevant regulatory authorities in accordance with applicable data protection and breach notification laws.
While we use industry-standard precautions, 100% security does not presently exist anywhere online or offline.
4. DATA RETENTION
We retain your personal information only for as long as is necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
5. YOUR TRACKING CHOICES AND OPT-OUTS
You have options regarding how your data is collected and used:
- Corrections/Opt-Out: Upon request, we will (a) correct your personal information; (b) stop sending marketing emails; and/or (c) disable your account. Contact us at 1-718-232-7044 or [email protected].
- Industry Opt-Outs: You can opt-out of receiving personalized ads from companies participating in the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI) by visiting their respective opt-out portals.
- Global Privacy Control: Our Site recognizes and honors the Global Privacy Control (GPC) signal as a valid opt-out request for targeted advertising.
6. U.S. CONSUMER PRIVACY RIGHTS
If you are a resident of California, Colorado, Connecticut, or other states with comprehensive privacy laws, you have the right to request access to the specific pieces of personal information we have collected about you, the right to request deletion of your information, and the right to opt-out of the "sharing" of your personal information for cross-context behavioral advertising. To exercise these rights, please contact us at [email protected].
7. OFFLINE COLLECTION
This Privacy Policy applies primarily to the online collection of personal information. If we collect information offline (such as via a phone call or fax), we will treat it consistently with our online practices where applicable.
8. UPDATES TO THIS POLICY
If we change or update this Privacy Policy, we will post changes on the Site. We encourage you to review this Policy from time to time. If you have any questions, please contact us at 1-718-232-7044 or [email protected].